If you knew where people looked on your website, you’d probably put the most important stuff there, right?
There was a report from MarketingSherpa several years ago that used eyeball tracking to make recommendations for designing pages. Eyeball tracking actually measures where people look when they look at something (usually a computer screen).
Here’s an interesting (and useful) example of how people go about reading web pages.
I know this isn’t business software or ERP related, but it’s interesting. Hope you like and use!